Promotional Season Videos. The 2016-17 video was created using an open source video editor. The 2017-18 video was created with Adobe Premiere. These videos are used to launch the season at the beginning of the April concert, followed by the intermission debut of the Ticket Brochures. The 2017-18 video is my favorite, as I was able to solicit a few hearty laughs from the crowd. Laughter is one of my personal favorite marketing tools.